Cases in Electronic Commerce
Author: Sidney Laurence Huff, Michael Wade, Scott L. Schneberger, Sid L. Huff, Sid Huff
List Price: $70.30
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ISBN: 0072457317
Publisher: McGraw-Hill/Irwin (06 August, 2001)
Sales Rank: 534,210
Average Customer Rating: 4 out of 5
Customer Reviews
Rating: 4 out of 5
More needed
I believe that the best lessons in e-commerce can be learned from others. In this selection of case histories by a group of a group of professors from Western Ontario, various aspects of e-commerce stories are covered. Both product and service stories as well as ISPs, payment methods and other categories are a good start on the many good commerce ventures that have broken ground. The cases are covered in a good, logical fashion, well written and well illustrated. I only wish that they had included more about mistakes made, as well as risks and rewards of the business in general Similar Products
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