Business Models: A Strategic Management Approach
Author: Allan Afuah
List Price: $79.90
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ISBN: 0072883642
Publisher: McGraw-Hill/Irwin (22 August, 2003)
Sales Rank: 72,837
Average Customer Rating: 5 out of 5
Customer Reviews
Rating: 5 out of 5
Capstone
I read this book recently, just after my first year in business school. It provided a tremendous capstone to all of the major core fields here and integrates them naturally in the context of how a business should be looked at. There is a great deal of information compressed into these chapters, with a wide review of current thinking.I will unquestionably value this as a reference to remind me of the powerful lessons learned at b-school......
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