Business Climate Shifts : Profiles of Change Makers

Author: Warner Burke, William Trahant, Richard Koonce
List Price: $39.95
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ISBN: 0750671866
Publisher: Butterworth-Heinemann (18 November, 1999)
Sales Rank: 217,714
Average Customer Rating: 5 out of 5

Customer Reviews

Rating: 5 out of 5
Packed With Knowledge!
Like a ship's captain, a CEO is only as good as the latest weather report. If a chief executive unknowingly steers his or her ship into the path of a hurricane, that ship's in trouble, no matter how skillful a seaman that captain may be. And unfortunately for CEOs, hurricanes - in the form of disruptive changes that remake markets overnight - have become almost an everyday danger. Authors W. Warner Burke, William Trahant and Richard Koonce argue that the most critical function of a corporate leader today is to monitor and respond to these rapid shifts in the external marketplace, or business climate. To illustrate this point, they offer insightful profiles of leaders who successfully guided their companies through the storms of organizational change initiatives. These profiles are especially effective in giving the reader both a sense of the personalities of these dynamic executives and a practical breakdown of the methodologies and strategies that they employed. We [...] strongly recommend this book to senior executives, would-be change agents and anyone curious about how to navigate the turbulent environment of 21st-century business.


Rating: 5 out of 5
Change through Leadership
After reading BUSINESS CLIMATE SHIFTS it was clear to me that this book was as much about leadership as about change. As a thirty year middle manager who has participated in both the planning and implementation of change, I was extremely pleased to read throughout the book that, although the companies were focusing on the customer, they all recognized the importance of the employees. The one common denominator throughout the book was that how management treats the employees is how the employees treat the customers. Although Colin Marshall at British Airways and Roger O. Goldman of National Westminster Bancorp. have distinctively different styles, they both recognized the importance of employees in the change process and demonstrated that leadership is key to effective and efficient change.

Starting my career in government late in life, I have noticed a reluctancy of federal executives to get the rank and file involved in major change initiatives. I suggest that any government manager or executive contemplating change read BUSINESS CLIMATE SHIFTS. The lessons learned from those who have been there, both government and industry, are invaluable and provide a framework for developing issues and questions that need to be addressed before any major shifts or changes in organizational culture.


Rating: 5 out of 5
An Insider's View of Change
This book is a must-read for anyone involved with organizational change -- whether you are managing the change or experiencing it from the "front lines." These fascinating Q & A's gave me real insight into the process. I recommend Business Climate Shifts to any forward-thinking person in the corporate world today.

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