Competitive Solutions : The Strategist's Toolkit
Author: R. Preston McAfee
List Price: $59.50
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ISBN: 0691096465
Publisher: Princeton Univ Pr (30 September, 2002)
Sales Rank: 31,587
Average Customer Rating: 5 out of 5
Customer Reviews
Rating: 5 out of 5
A Terrific Primer for Strategic Thinking
This is a terrific book which provides a wide range of strategies relating to business today. The best way to describe this book is as a sort of Art of War for business strategists (although Professor McAfee is quick to point out that war in business as in other areas should be engaged in sparingly if at all). Perhaps most impressive about the book is that McAfee is able to present several solutions to one problem and present to the reader how these solutions would play out in the real world: take for example his discussion of the variety of auction formats available for businesses or the bargaining solutions available for negotiations between a union and a large corporation. This book is also loaded with poignant examples from business throughout this century. Particularly useful in this book is McAfee's discussion about industrial analysis: this chapter would be useful for any manager who wants to know what forces (new entrants, buyer bargaining power, supplier bargaining power, substitute products, rivalry, and complements) should be kept in mind when making business decisions. McAfee has written a terrific book and has every reason to believe his book indeed fulfills a niche before neglected by writers. Similar Products
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