This book was a good resource by providing me different points of views concerning the question, and by pointing out that it's not a simple matter of making a choice (for instance, one lead by intuition and emotions, as is recommended sometimes). The cases presented point to several kinds of dilemmas: the personal ones (choosing between what's right for you and for the organisation), the managerial ones (choosing between the organisation and the people that ore working for it) and the social ones (choosing between the organisation and the larger social system it's a part of). The book also points out different sources we have for basing our decisions on.
The problem remains that values and principles often point into different directions. Ethical choice techniques such as the "sleep-test", the "golden rule" and other sources of inspiration do not solve this.
Learning from that, it becomes clear why one should not expect to find the answers to your ethical problems in this book. Finding "the" answer is "impossible". In a "defining moment", you will have to examine which values you are committed to, these values will be put to test (will you go for their implications) and they will shape your future. I believe (with the author) that there are no easy answers to the *real* issues we are faced with. That's why this book shows in what way you have to search for your answer. Reading this book will at least allow you to ask the right questions and to look at various aspects in order to make a personal choice.
If I would have read this book earlier, my own book would certainly have included a reference to it.
What will I tell my customer? Well, writing the "code" won't be enough, in stead we should focus on teaching people how to make an ethical choice.
Patrick E.C. Merlevede, M.Sc is the main author of "7 Steps to Emotional Intelligence"
The basic premise of the book revolves around (what Badaracco calls) the "defining moments" of an individual's life; these are instances in which a person is faced with a decision that has no clear "right vs. wrong" answer (which he calls a "right vs. right" question), yet the decision the individual makes will define who the person is in times that follow. He uses three different examples of real-life quandaries that managers have faced in the past (as well as their conclusions). Badaracco does not tell his audience how they should act in a given situation, but instead, gives the audience the introspective tools needed to make better decisions that support who they are as an individual.
Again, terrific book and well worth anyone's time who is interested in the ethical decision making process.