e-Business Intelligence: Turning Information into Knowledge into Profit

Customer Reviews

Most information books today take a "stovepiped" view of the organization and talk only about one part of a company -- doing supply chain, customer relationship management, sales force automation, etc. What I like about this book is that it's holistic. It shows how us of these pieces fit together. It's a rare sideways (or transverse) way of looking at information exploitation.

The case studies are not highly detailed, but they do provide enough detail to illustrate "the point" behind each example, and they do stimulate the reader into thinking of new ways that he/she can exploit the information that they most likely already have in their information systems.

I think it's a must-read for business executives who are trying to get a handle on what's possible with today's technology and for information technology staff trying to get the business perspective on IT.

There are volumes of data flowing into every enterprise at a record pace. Data analysis tools and strategies are expanding to meet the increasing needs for corporations to turn data into dollars.

Liautaud's book will help you to better understand the key elements of any successful e-business intelligence strategy. The examples represent a broad range of industries and really helped apply real-world thinking to the content.

It is nice to see a publication on this topic that is more than theory and predictions. This one is a winner.

If you are in this space, read this book.

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