Driving Brand Value: Using Integrated Marketing to Manage Profitable Shareholder Relationships
Author: Tom Duncan, Sandra Moriarty, Thomas R. Duncan
List Price: $24.95
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ISBN: 0786308222
Publisher: McGraw-Hill Trade (01 February, 1997)
Sales Rank: 64,184
Average Customer Rating: 5 out of 5
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Rating: 5 out of 5
Be prepared to 21st Century reading Driving Brand Value
Driving brand Value is the best business book that I have ever read. I recommend for everyone that want to be suceessful in the 21st century. Similar Products
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