Essentials of Corporate Performance Measurement
Author: George T. Friedlob, Lydia L. F. Schleifer, Franklin J. Plewa
List Price: $34.95
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ISBN: 0471203750
Publisher: John Wiley & Sons (19 April, 2002)
Sales Rank: 265,536
Average Customer Rating: 5 out of 5
Customer Reviews
Rating: 5 out of 5
Book provides excellent discussion of measures and ROI
This is the second Essentials book I purchased in the series and I can't rave enough about them. In my management position in one of the top financial industries, I need to understand what is going on but I don't need the technical details so many other books get into. These book provide great coverage on important topics -- they really help be to understand. I heard about and had a slight grasp on the use of ROI and other measures from my work, but I didn't really understand it until I read this book. A must have for any professional--I'm recommending it to my colleagues too! Similar Products
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