E-Tailing
Author: Bernadette Tiernan
List Price: $24.95
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ISBN: 1574101293
Publisher: Dearborn Trade Publishing (January, 2000)
Sales Rank: 103,445
Average Customer Rating: 4.42 out of 5
Customer Reviews
Rating: 5 out of 5
E-Tailing is a Must-Read for All Businesses
"E-Tailing" is a great book for any business owner who wants to have a better understanding of electronic commerce. I have had a web site for three years, but now have a new understanding of the elements that create a stronger online presence. Bernadette Tiernan has successfully managed to address e-tailing in an easy-to-understand and comprehensive manner. I have specialized in business planning for many years and would advise every business teacher and student, and business owner to familiarize themselves with and utilize the concepts presented in "E-Tailing". Kudos for doing a great job of addressing a difficult subject.
Rating: 5 out of 5
Grow your E-tailing business with this book
Bernadette Tiernan has done a masterful job of organizing the very complicated and fluid subject of E-Tailing. The landscape of e-commerce shifts on an hourly basis but the fundamental elements of success identified and explained in Ms. Tiernan's book will not change. This book is a must read for any E-Tailing Entrepreneur. Even if you already have a website for you business I recommend reading this book if you want grow you business via the web.
Rating: 5 out of 5
The book for businesses with an eye on e-trade
Among other books I have purchased on E-trade, I found E-tailing to be the best no-nonsense guide in taking you from basics to the full e-trade business set up. I strongly recommend this book for managers who are considering to put their businesses on line and want to get a foothold on the subject. The book informs well in what steps to take and expected areas that will need to be tackled along the way. Similar Products
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Book Index