Fourth Generation Management: The New Business Consciousness
Author: Brian L. Joiner, W. Edward Deming, Sue Reynard, Yukihiro Ando, W. Edwards Deming
List Price: $24.95
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ISBN: 0070327157
Publisher: McGraw-Hill Trade (01 February, 1994)
Sales Rank: 77,262
Average Customer Rating: 4.4 out of 5
Customer Reviews
Rating: 4 out of 5
A Good Read!
To survive in today's business environment, it's not enough to just keep improving - you have to do it faster than the other guy does. Brian L. Joiner provides valuable direction in how to get better faster. This approach transcends goal-based management by focusing on the needs of the customer. Only then do apparent contradictions between customer service and cost-cutting become manageable again. The author admits that the teachings of management guru W. Edwards Deming heavily influences his advice. We at getAbstract recommend this very helpful work to managers searching for a more enlightened, more effective approach. It will be particularly useful for those who need a strong rationale to do what they already think is right.
Rating: 5 out of 5
Practical and Realistic
Joiner, being Deming's former protégé, has not let the latter down by the technical content of this book. It is straightforward and realistic in its teachings and does not glorify the illustrious side of 'Quality' and its affiliated managerial principles. Most managers should find it relatively easy and practical enough to apply. A manual well written.
Rating: 4 out of 5
I wish every senior manager would read this book.
While I think the title "Fourth Generation Management" overstates its impact, I wish every senior manager in corporate America would read this book. Many of today's larger corporations are filled with managers so busy fighting for their own promotion (or survival) that their decisions and actions fail to move the organization towards its goals. Adding to the problem is a general laziness in the thought processes displayed by many career-minded individuals. Further compounding the problem is the mindless tampering that always seems to backfire, resulting in increased costs and waste. In this very readable book, Brian Joiner provides solid explanations for these phenomena and offers insight into how to address these issues. As a management consultant, I often recommend this book to my clients. If you have any questions, please feel free to email me - adamleft@webspan.net. Similar Products
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