Franchising & Licensing: Two Ways to Build Your Business

Author: Andrew J. Sherman
List Price: $45.00
Our Price: Click to see the latest and low price
ISBN: 0814404502
Publisher: AMACOM (March, 1999)
Sales Rank: 19,427
Average Customer Rating: 4.5 out of 5

Customer Reviews

Rating: 4 out of 5
The US's guide to franchising
This book is obviously aimed at the US domestic market. State by state it covers laws and practices. The sales girl said that UK franchising law was based on US law, maybe she was right. It is usefull to the UK francisor/franchisee, insofar as it gives excellent advice and working examples. The majority of its 400 pages are only useful between LA and New York, however, anyone planning to enter into a franchising agreement should imho have read this, and have it on his (or her) shelves.


Rating: 5 out of 5
Excellent book for business consultants in franchising
Excellent for those who are business consultants in franchising. Mr. Sherman has covered the major topics that must be taken in consideration when a business is going to be offered as franchise, in a well-developed book with very good legal advice.

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