How Firms Succeed: A Field Guide to Design Management

Author: James P. Cramer, Scott Simpson, Richard Swett Faia
List Price: $39.00
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ISBN: 096754775X
Publisher: National Book Network (April, 2002)
Sales Rank: 74,462
Average Customer Rating: 4.83 out of 5

Customer Reviews

Rating: 5 out of 5
Must Have
How Firms Succeed should be on every Design Firm's must read list. It is the closest thing to a how-to manual in running a design firm. Anyone who follows the principles of the text will reap the rewards as their business grows.


Rating: 4 out of 5
indispensable
How Firms Succeed transforms the poetry of architecture into the prose of practical management advice. This book offers solutions to the questions and problems that distract firms from their quest to provide excellent design. It should rapidly become an indispensable part of every architect's working library.


Rating: 5 out of 5
Refreshing
Too many design professionals think that design excellence and financial acumen are mutually exclusive. Thanks to the authors of How Firms Succeed for putting this myth to rest. This book addresses the issues that, if practiced, will allow for both. One can only imagine the impact of a firm that provides best-of-class design and its impact on our communities.

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