I Know It When I See It: A Modern Fable About Quality
Author: John Guaspari
List Price: $12.95
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ISBN: 0814457878
Publisher: AMACOM (May, 1985)
Average Customer Rating: 4.67 out of 5
Customer Reviews
Rating: 5 out of 5
Highly Recommended!
John Guaspari's instructive and amusing fable about "Quality" has been a favorite in the business world since it was first published in 1985. As it points out what to do and what not to do in the pursuit of quality and market share, the book illustrates the ups and downs of Punctuation, Inc., the mythical company founded by the inventor of punctuation. This thought-provoking and entertaining little book takes only an hour or two to read, but the author intends for its message to stick with you for a lifetime. We [...] recommend this book to executives, managers, customer-service employees and those who run their own businesses.
Rating: 5 out of 5
Excellent. The best introduction to quality available
This is a realy good, short and entertaining introduction to quality management. It takes 20 minutes to read, but capures 20years of experience
Rating: 4 out of 5
A quick read that makes us re-think our Quality initiatives!
A great book that educates on many of the misadventures of quality-enhancement efforts. Fun to read. Similar Products
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