In the Pink: The Making of Successful Gay and Lesbian-Owned Businesses

Author: Sue Levin, Tim Gill
List Price: $19.95
Our Price: Click to see the latest and low price
ISBN: 1560239417
Publisher: Haworth Press (February, 1999)
Sales Rank: 676,548
Average Customer Rating: 4 out of 5

Customer Reviews

Rating: 4 out of 5
Informative guide to marketing to gays and lesbians.
This is smart and practical guide and great motivational tool for starting a cafe, club, or any business serving the gay and lesbian community. Based on the experience of 650 business owners, and what they went thru and how to avoid the pitfalls. I am involved in the Fresno Film Festival and a professional association and I found the information very relevant. There are budgets and marketing plans.

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