Keiretzu Economy-New Economy?: Japan's Multinational Enterprises from a Postmodern Perspective

Author: Rainer Kensy
List Price: $79.95
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ISBN: 0333921755
Publisher: Palgrave Macmillan (July, 2001)
Sales Rank: 1,700,129
Average Customer Rating: 4 out of 5

Customer Reviews

Rating: 4 out of 5
Keiretzu Economy, New Economy: Japan's Multinational Enterpr
Interesting reading. Timely. Though the first part is too academic and lofty, the conclusions of the second part(Japan: a success or not) is quite stimulating. This is very different reading from the usual Porter-like books of the academic Japan-bashing. And it is a non-US biased view. Induces to think the usual surface arguments about why Japan is doomed and dead. Quite creative in arguing for a Japanese pole-position in the next wave of the "New Economy" after the US dot.com craze is now anticlimaxing. Dr. Kensy significantly contributes in an unorthodox way to the ongoing debate on Japan and on the shape of the "Next Economy".

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