Lessons in Radical Innovation: Out of the Box Straight to the Bottom Line
Author: Wolfgang Grulke, Gus Silber
List Price: $27.00
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ISBN: 0273659480
Publisher: Financial Times Prentice Hall (20 March, 2003)
Sales Rank: 453,964
Average Customer Rating: 4 out of 5
Customer Reviews
Rating: 4 out of 5
Practical And Thought-provoking
From the back jacket of the book reads " This book provides a structured way to think about innovation and gives practical examples of how individuals are doing it. "
In my opinion, this book offers more!
My first reaction to this book is a sense of excitement: the author actually sets aside generous amount of space for readers to write their thoughts. This is very thoughtful as this book bring exciting concepts that enthralls and demands a second reading. Note-taking is a must.
I am also impressed by way Chapter 1 handles "Catalysts of Change". This concept is very complex and dynamic: however, Wolfgang handles it expertly.
Chapter 9's Strategic Thinking and Strategic Action provides leaders and decision-makers the necessary tools to conceptualise their corporate strategy. I am amazed by the simplicity of presentation.
This book is a must read for all who want a grasp of developing an innovative mind...
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