Losing My Virginity : How I've Survived, Had Fun, and Made a Fortune Doing Business My Way

Author: Richard Branson
List Price: $16.00
Our Price: Click to see the latest and low price
ISBN: 0812932293
Publisher: Three Rivers Press (19 October, 1999)
Sales Rank: 2,456
Average Customer Rating: 4.59 out of 5

Customer Reviews

Rating: 5 out of 5
A brilliantly light-hearted approach to serious business...
10 stars. Never have I met more people than I have recently when they've seen me reading this book in public places as I laugh and turn page after page eager to learn of Richard Branson's and Virgin's next (ad)venture...I have learned about the evolution of all of the Virgin companies from its predecessor as a student magazine to the music record and recording industry to Virgin Atlantic airlines and beyond. Richard Branson is inspirational in his approach to life and business: adventure, risk, commitment to overcome challenges, and most important -- fun and going with the intuition. Within this book lies the insight to the success factor for which most people spend thousands of dollars to try to attain... the beauty is that you are born with it -- you don't learn it in a classroom.


Rating: 4 out of 5
Inside Branson
This book is a revelation to people who buy the Branson image. You know Branson: - the nice trustworthy guy who'll never let you down, the astute businessman, the caring employer, the entrepreneur who gets things done by a combination of drive and decency. Yes, I thought so too until I read the book. What an eye-opener! The real Branson, it turns out, is just like everyone else in business - risking other people's money, running up huge overdrafts, suing his competitors, bending the rules and struggling to stay solvent. Business genius? Well on his own admission probably not. But he's certainly lucky. ....And unfortunately there's nothing on the business bookshelf that'll give you advice on how to be lucky in business...You either are, or your aren't. And he is.


Rating: 4 out of 5
Awe inspiring; minus the Epilogue.
The book is brilliant, inspiring yada yada yada. I read the latest edition of this book which included a few pages of pictures at each quarter of the book. The pictures were an essential part of Branson's story as each event, as unbelievable as they sounded, was then driven home by the stunning reality portrayed in the pictures.

My only criticism of the book is that after the last chapter Branson has included an Epilogue that spanned the years from around 1997 through to around 2003. I found this addition to the book poorly written and a half hearted attempt from Branson. The events were repetitive and particularly boring. By this stage I found myself completely "Virgined OUT." If I was to read another word about another Virgin anything, I think I would have screamed!

It was delightful to hear about a company growing from nothing into something great. Unfortunately after the Epilogue, I am left with the taste in my mouth that Virgin has become what Branson fought so hard to defeat.

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