Listening to the Voice of the Customer: 16 Steps to a Successful Customer Satisfaction Measurement Program
Author: Jon Anton, Debra Perkins, Richard A. Feinberg
List Price: $39.95
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ISBN: 0915910438
Publisher: Alexander Communications Group, Inc. (01 September, 1998)
Sales Rank: 67,806
Average Customer Rating: 5 out of 5
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Rating: 5 out of 5
A practical way to view applied statistics
Starting from a tested model of customer behavior, the author shows how to use several statistic methods to analize the overall satisfaction. It's a pleasant reading! A "must read" book for all professionals dealing with Customer Services. Similar Products
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