Marketing Management: A Strategic, Decision-Making Approach (w/GAMAR Software)
Author: Harper W. Boyd, Orville C. Walker, John Mullins, Jean-Claude Larreche
List Price: $110.40
Our Price: Click to see the latest and low price
ISBN: 0072472952
Publisher: McGraw-Hill/Irwin (15 April, 2001)
Sales Rank: 523,176
Similar Products
Managerial Economics & Organizational Architecture
The Goal: A Process of Ongoing Improvement
Principles of Corporate Finance
Know Your Customer: New Approaches to Understanding Customer Value and Satisfaction (Blackwell Business Dimensions in Total Quality Series)
Book Index