Managing Cultural Differences: Strategies for Competitive Advantage (The Eiu Series)

Author: Lisa Hoecklin, Michael Payne
List Price: $58.00
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ISBN: 0201427702
Publisher: ADDIS (February, 1995)
Sales Rank: 395,356
Average Customer Rating: 5 out of 5

Customer Reviews

Rating: 5 out of 5
How cultural differencies can halt your business
An interesting approach to cultural differencies, and how they can upset management when trying to establish global initiatives. All american business managers who deal with international operation should read it.

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