Managing Innovation: Integrating Technological, Market, and Organizational Change, 2nd Edition
Author: Joe Tidd, John Bessant, Keith Pavitt
List Price: $50.00
Our Price: Click to see the latest and low price
ISBN: 0471496154
Publisher: John Wiley & Sons (12 September, 2001)
Sales Rank: 248,829
Average Customer Rating: 1 out of 5
Customer Reviews
Rating: 1 out of 5
Not for the faint hearted.
This book is very difficult to read. The sentences are so long that you will struggle to make sense of them. The author goes out of his way to use long complicated words. This is not a good book to read to introduce yourself to the subject. Similar Products
The Innovator's Solution: Creating and Sustaining Successful Growth
Mastering the Dynamics of Innovation
The Sources of Innovation
Managing Strategic Innovation and Change: A Collection of Readings
Book Index