Market Research: A Guide to Planning, Methodology and Evaluation
Author: Paul Hague
List Price: $37.50
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ISBN: 0749437308
Publisher: Kogan Page Ltd (October, 2002)
Sales Rank: 485,210
Average Customer Rating: 5 out of 5
Customer Reviews
Rating: 5 out of 5
Market Research
It was just the book I needed! Extensive coverage on "Market Research" from the basics to the essentials on the subject matter. Definitely a must-have for potential researchers. And if you are already one, it will sharpen your skills. Similar Products
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Book Index