Managing Crises Before They Happen: What Every Executive Needs to Know About Crisis Management

Author: Ian I. Mitroff, Gus Anagnos
List Price: $24.95
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ISBN: 0814405630
Publisher: AMACOM (15 January, 2000)
Sales Rank: 71,608
Average Customer Rating: 2.75 out of 5

Customer Reviews

Rating: 2 out of 5
Nice, but very academic
This book is well concieved, but obviously written by someone who has an academic background. The author cites lots of facts and examples, but never really takes the "how to" steps I'd expect from someone who has actually done what he's writing about.

I'd recommend Blindsided by Bruce Blythe instead. It has a tilt to the human side of crises, but is very well done and includes many practical tips. I've actually lost consulting engagements because his book gave too many trade secrets away!


Rating: 2 out of 5
Long on Promise
Another good volume in the never-ending monday morning quarterback look at other companies' crises. This book, however, does not deliver on its promise of helping business manangers anticipate or prevent crisis...there are only a few hundred words of abstract advice on this topic. Most of the book is a rehash of publicly-known crises that the author then explains to us after the fact. There is little information to help managers actually find internal or external trouble spots and respond preemptively, other than vignettes about actions a company might have done differently...the old monday morning crisis prevention.


Rating: 2 out of 5
Managing Crises: Short on Substance
Managing Crises has helpful checklists of things to consider and the author's Rules for dealing with crises but it is short on convincing analysis. For example, one Rule is that all crises "send out a repeated trail of early warning signals." This is probably true in many, if not most cases, but the author fails to provide a convincing analysis that it is true for all or almost all cases. The Tylenol crisis is the books primary example, but the book fails to analyze what the early warning signals were for the Tylenol crises that the manufacturer failed to detect and act on. The book is higher on salesmanship (promoting the author's business?) than on substance.

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