Sales Proposals Kit for Dummies

Author: Bob Kantin
List Price: $29.99
Our Price: Click to see the latest and low price
ISBN: 0764553755
Publisher: For Dummies (15 January, 2001)
Sales Rank: 26,488
Average Customer Rating: 5 out of 5

Customer Reviews

Rating: 5 out of 5
Practical and Easy to Use
Finally, a book on proposals that doesn't just talk about the elements of a good proposal but, instead, walks you through the steps necessary to develop a great proposal. The value of the book lies in pulling it out and working through it as you write (or in my case redesign) a proposal. The author does an excellent job of explaining what should be accomplished in each section of the proposal. The book comes with a CD full of forms and materials, though I found the content in the book of much higher quality and value. This one's a keeper.


Rating: 5 out of 5
If you want to increase your business, buy this book
This book will show you how to write a proposal to get business. Too many people forget that the proposal has to be from the customer's point of view. This book shows you how to write a proposal from your customer's point of view and get the business. I loved the way the book is organized and it's got so much useful information that you absolutely need in a winning proposal. The CD makes it all so easy to use. If you want to know what needs to be in a winning proposal and how to get your message across to a customer, you need this book. This is a great business resource book that you'll put to good use.


Rating: 5 out of 5
The Best Book Ever Written on Proposals.....
I must own half a dozen of the leading books on writing proposals and this one is BY FAR the best one available. Like many professionals, I was reluctant to buy a book "For Dummies." However, given the low price, I thought why not give it a try. After all, if I only found one good idea in the entire book, it would have more than paid for itself. Wow, did I set low expectations!! This book is the greatest hits version of all the other books on the market. Seriously, I doubt you'll find much in other books that hasn't been covered here in a much more straight-forward and easy to read manner. Also, there's a lot of additional information that other books don't even consider such as the proposal's physical design, grading/rating the proposal based upon client expectations, and it even contains a CD with sample proposals.

Given that consultants typically deal in intangibles, our proposals and reports are the only material clues that we were ever on-sight (the performance-improvement we deliver is quickly taken for granted and attributed to the company's staff unless you have proposals and reports that remind them of your impact.) Therefore, you should look at such documents as a key component of your marketing and relationship building program. This book is absolutely the best available to help you do that and to improve your win-rate in proposal submission. On second thought, don't buy it -- I really don't need the competition. Overall grade: AAA+++

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