Software Product Management: Managing Software Development from Idea to Product to Marketing to Sales
Author: Dan Condon, Aspatore Books Staff
List Price: $44.95
Our Price: Click to see the latest and low price
ISBN: 1587622025
Publisher: Aspatore Books (01 September, 2002)
Sales Rank: 29,165
Average Customer Rating: 4.25 out of 5
Customer Reviews
Rating: 5 out of 5
Great Insights into the Software Development Process
Having been in software for the last 20 years at Sun, Novell and Microsoft, I was at first a bit skeptical about this book. However, after reading it, I would highly recommend it to both novice and experienced software professionals - all the way from programmers to developers to marketers to sales to management. This is a great reference on how the whole process works and how you can add value. A must read for anyone in the software business.
Rating: 2 out of 5
Not useful for people with experience
This book offers no real insight for people who have been involved in the life cycle of either enterprise / "shrink wrapped" software. The book primarily deals with issues that would be common knowledge to most people who have worked in these roles for even a short period of time. It might have been better if the author had included real life scenarios of product management failures / successes and provided some sort of "analysis". Since this book provides neither depth nor breadth, I would classify this book as an utter disappointment.
Rating: 5 out of 5
A Great Book for Novices & Experts Alike
I would say this book is a great look at software product management for professionals of all levels. The book stays true to its summary (see above) and is an overall great reference. Even though I have been a CTO for 6 years now, I found a lot in the book that was very useful. My staff also found the book very useful. I highly recommend this book. Similar Products
Software Product Management Essentials
MARKETING HIGH TECHNOLOGY
Product Strategy for High Technology Companies
The Product Manager's Handbook : The Complete Product Management Resource
Secrets of Software Success: Management Insights from 100 Software Firms Around the World
Book Index