Television and Radio Announcing
Author: Stuart W. Hyde, Stuart Wallace Hyde
List Price: $91.56
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ISBN: 0395875404
Publisher: Houghton Mifflin Co (January, 1998)
Sales Rank: 1,928,151
Average Customer Rating: 4 out of 5
Customer Reviews
Rating: 4 out of 5
Wonderful Textbook
One of the things that stood out for me in this book is that Stuart Hyde continues to remind students of broadcasting of the ethical responsibilities they possess. This book presents a holistic picture of the industry. It is up to date on the latest technological innovations, while retaining pertinent advice that is valid for any time or place. Being a practical book, it contains a wide variety of vocal exercises in various contexts. The sidebars featuring working professionals extends the scope of the discussion. Professor Hyde is straightforward in telling students they should be prepared to pay their dues by working their way up from the bottom of the profession. The first two chapters discuss announcing in general terms. Chapters 3-5 address voice development and improvement. In chapter 6 video performance is covered. Other sections of the book deal with commercial and PSA announcing, interviewing, news, music annoucning, and sports. The concluding chapter is particularly helpful to students in that it tells them how to prepare a resume and market themselves for their initial job in broadcasting. This is a great textbook for students interested in entering a very competitive field. It gives them the facts and helps them prepare themselves in a realistic manner for what they will face.
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