Doug covers everything. The first half of the book is about the different types of web hosts (shared, dedicated, co-location), and managed service providers (the people who can help you with whatever you might need to get done.) He tells you everything about the relationships between the managed service providers and the web hosts that you would have never known otherwise. He practically holds your hand and gives advice as to how you should select your hosting solution.
The second half of the book is where I truly believe the book really shines. Doug gets into Service Level Agreements which is absolutely critical when selecting a web host. He then talks about traffic models and how you should evaluate your site based on its projected traffic, bandwidth and so on. This is critical if you are planning a site, as it gives you a true sense for what's realistic, how many visitors translates into what types of servers and so forth.
Next Doug covers Web-Site Architectures and shows you the various models you will probably want to consider when initially setting up your site. He even goes into content caching, connectivity practices, storage, Backup and Recovery, Security and so forth.
I would have been lost and made so many mistakes without having read this book front to back. It is written well and is easy to understand!
I give this book an A+ as it is one of the top two technical books I've read. And don't take technical the wrong way. It is written in layman's terms, so anyone who feels comfortable with the Internet could pick this book up and understand exactly what Doug is talking about!
Any IT decision-maker whom is responsible for mapping out a web-hosting strategy would be well served to spend the time to read this well written book.
Although the focus of the book seems to be from that of a prospective client of a Hosting Provider, this book should also prove to valuable to those Hosting Providers, providing an external but otherwise legitimate insight into the industry and some of the areas where service providers could improve their service offerings.
A definite read, or at least a quick perusal, for those who are sourcing a Hosting Provider or hoping to better manage a current Hosting Provider relationship.
The first two chapters are clearly intended for hosting and services customers. They form an executive summary of what is to follow. Chapters 3 though 6 discuss various hosting and service options, While these, too, are written for prospective services customers I hope service providers will also take the time to read Mr. Kaye's assessment of service offerings. Where customers will get an understanding of the strengths and weaknesses of each alternative, service providers will see themselves in a mirror. The providers that want to rise to the top will spot opportunities to differentiate their services.
In a similar manner, the chapters on outsourcing, risk management and SLAs are intended for customers. However, service providers will gain much from reading these chapters because Mr. Kaye points out the many shortcomings in ISP/MSP services and business practices. Aggressive service providers will address those issues to attain competitive advantage. Customers who read these chapters, on the other hand, will have powerful negotiating advantages.
While I am not sure that the ten chapters on technologies and tools fit within the book's theme I learned a lot from them. I'm an IT consultant, but my primary skills and knowledge are IT operations, service level management and process improvement. The information in the final ten chapters got me quickly up to speed in the web technical infrastructure and related tools, but I doubt that the business decision makers, to whom the first part of this book caters, will find them interesting.
Overall this book is a valuable resource to both customers and providers. The strongest part in my opinion addresses service level agreements and vendor management. It stands out for sorting out the complex array of outsourcing and service alternatives, thus supporting sound business decisions. The web site and discussion forum that supports this book (the URL is provided in the book) increase the value because the material will never be out of date and you can pose questions directly to the author.