Strategic Management

Author: Garth Saloner, Andrea Shepard, Joel Podolny
List Price: $88.95
Our Price: Click to see the latest and low price
ISBN: 0471380717
Publisher: Wiley Text Books (16 October, 2000)
Sales Rank: 70,132
Average Customer Rating: 3.75 out of 5

Customer Reviews

Rating: 3 out of 5
Not the best book for self-learnig
In my case, I was looking for a good book on the subject in order to learn by myself, so I found this book. The result was totally disappointing, if you aren't taking a course based on this textbook I'd recommend to look anywhere else. The book and the software included are designed as a student's material for a formal class.

The content of the book is really wordy and boring however, the cases are interesting and the learning center is an excellent resource for practicing. I think that the results you'll get from this book will depend completely on your teacher's skills to translate the concepts in a more simple way.

I'd recommend "Gaining and Sustaining Competitive Advantage" by Jay B. Barney if you want to learn out from the classroom.


Rating: 5 out of 5
The Best Textbook in Strategy
The book is crystal clear. The structures of the book was developed in a brilliant manner. It describes all relevant issues simply but with enough depth. It covers strategy from all relevant viewpoints as OT, IO. It even adds a final chapter on process. This last chapter is a fine summary of the advances in strategy-making process developed in recent years. I would recommend this book as must in any strategy course at undergraduate and MBA levels.


Rating: 1 out of 5
Pompous disappointment...
I really wanted to give this text a fair shake...I really did (and believe I am). However, the whole problem I had with it began in the first chapter, and five later, I'm simply disgusted. I'm an MBA student and along with classes in Import/Export and International Business Law, this is my last prior to graduation. In other words, this is the last of a multitude of texts I've read over the last six years of business study so I do have a clue. I also am graduate level in three languages other than English (and they are not my native tongue), so I'm well read overall...
Anyway, I immediately noticed as did another reviewer here, that this material is comprised of basic business concepts, but the twist lies in the fact that every simple concept was made into something extraordinary through use of flowery language. I've felt that every simple aspect of business design, structure and operation is developed into some enormously complex "concept" and the more I read, the more I am insulted. The text takes very simple examples of what an overall operation within the world of business might be comprised, and makes them difficult to understand and boring. I read a chapter, awake, read it again and mumble "so tell me something new...tell me something I don't know..." If you cannot improve upon the wheel, why try to reinvent it? I'm really sorry guys, but this is a miserable work. Don't take it too personally. I'm sure that people who want to sit around smoking fat cigars and talking about business "concepts" will surely be impressed, but I am a student who wants real-world advice about running real businesses. This is fluff pure and simple and presents nothing new in management strategy aside from other ways to word simple ideas. Perhaps my education has been so progressive that this is all old hat and so, my problem...I think not. Better luck with the second edition. Hope I haven't bruised any egos, but for the price of texts today, I want to learn something. If a professor falls short, this text is all a student has to fall back on for his time, effort and money.

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