The Definitive Business Plan: The Fast Track to Intelligent Business Planning for Executives and Entrepreneurs (2nd Edition)
Author: Richard Stutely
List Price: $27.00
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ISBN: 0273659219
Publisher: Financial Times Prentice Hall (23 April, 2002)
Sales Rank: 42,777
Average Customer Rating: 5 out of 5
Customer Reviews
Rating: 5 out of 5
Very informative and also more internationally oriented
I find this book way superior to many other books on the subject. At the same time, it approaches business plans with small boxed anecdotes and an easy-going attitude (alla "...for dummies" but a far better level). Also differences between British and U.S. accounting terms are explained, giving the book a touch of international reach. At all times you have the feeling of being in company with a very talented and experienced author.
Rating: 5 out of 5
Absolutely Brilliant
Written for serious professionals, and assumes a modicum of intelligence, out of all the books claiming to assist in designing a business plan, this is the only one that actually comes close to anything serious. Have a look at the sample pages to see what I mean. Similar Products
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Book Index