The Brand You 50 : Or : Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion!
Author: Tom Peters
List Price: $15.95
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ISBN: 0375407723
Publisher: Knopf (21 September, 1999)
Sales Rank: 6,571
Average Customer Rating: 4.55 out of 5
Customer Reviews
Rating: 5 out of 5
Tom has made good on his WOW! call to action!
Those of us in white-collar America will all be well-served to listen critically to what Tom Peters has to say in this book. In a format that is as to-the-point and energetic as his seminars, Tom has given us a pocket-sized (well, just slightly bigger than the average pocket) collection of usable ideas that could mean the difference between the death of the salesman as we know him today and the birth of a thriving Brand that in Tom's words produces work "worth paying for." A must-read for anyone who (a) wants to have a job tomorrow and (b) wants a job worth having.
Rating: 5 out of 5
The usual "Tom Peters"--another outstanding performance!
If you are serious about engaging the future wholeheartedly--and welcoming the change to come--you will have many "aha's" reading this book. I read a great deal--and this book draws many connections to "just doing the right and important things smarter and in a different mind set"--but in a prescriptive format. As an avid reader of Theory of Constraints, Project Management, Time Management, Eli Goldratt, Stephen Covey, Ken Blanchard, etc...I wrote notes all over my copy of this book for daily use.
Rating: 5 out of 5
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