The Complete MBA for Dummies
Author: Kathleen Allen, Peter Economy
List Price: $21.99
Our Price: Click to see the latest and low price
ISBN: 076455204X
Publisher: For Dummies (01 March, 2000)
Sales Rank: 27,956
Average Customer Rating: 4.12 out of 5
Customer Reviews
Rating: 4 out of 5
SmallBizBargains.com gives it a moderate thumbs up.
As mentioned in other reviews, this is not the reference that will substitute for doing an MBA program. However, for those of us that need a quick reference to a variety of topics, this book fits the bill. We at SmallBizBargains.com often refer to it when giving simple advice for basic business issues. It definitely covers a broad range of topics - from Accounting and Finance to Marketing, and even Negotiation Skills. Again, not for the advanced academic, but a good resource for a lot of basic information.
Rating: 2 out of 5
Does not cover basic cocepts from an MBA program
I have an MBA and I was looking for a basic reference book that would cover some of the information that I had learned. This book does not cover two of the most basic concepts that every student learns during their MBA program: NPV & IRR (net present value and internal rate of return)I recommend "the complete idiot's guide to MBA basics." That book covers more of the calculations that one learns during an MBA program.
Another thing to note: the above-mentioned books should only be used as a quick reference book. If you really need to understand a concept, then you need to find a subject matter book for that topic. For example, there is no way to truly understand the 5 p's of marketing by reading 3 to 5 pages. You need to grab a marketing textbook and read couple of chapters that cover the 5 p's of marketing. Then, you can use "idiots" or "dummies" books as a reference guide.
Rating: 5 out of 5
Great business resource - One of the best!
I suspect that trying to jam everything you ever wanted to know about business but were afraid to ask is a difficult task, even when you've been given 400 or so pages to complete your task. One thing I know for sure, the authors of The Complete MBA for Dummies have done a far better job completing this task than any other business book I've ever read (and I've read a LOT of business books!). Kathleen Allen and Peter Economy really know their stuff, and it shows loud and clear on every page of this extremely well-written and comprehensive book. While the tone is humorous (fun, actually), it never veers onto the thin ice of sillyness that plagues other books of this type.If it's covered in a typical MBA program, you'll find the topic you're looking for here: dealing with change, information technology, global business, strategic planning, management, leadership, motivating employees, recruiting and retaining high quality employees, building teams, accounting, finance, marketing, negotiation and much, much more. Lots more interesting (and up to date) than any textbook you'd ever buy in an MBA program, and far less cost. This book packs a heck of a bang for the 16 or 17 bucks you'll pay to buy it.
Highly recommended.
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Book Index