The Closers, part 1
Author: Jim Pickens, Ben Gay
List Price: $99.95
Our Price: Click to see the latest and low price
ISBN: 0942645014
Publisher: The LJR Group, Inc. (01 January, 2000)
Sales Rank: 526,853
Average Customer Rating: 4.6 out of 5
Customer Reviews
Rating: 5 out of 5
Only for those who want to close more sales
I initially was turned off by this book because it appears to be too much "old school." Having now read the book and used many of the techniques, have noticed an increase in actual sales. If you can't close, all you have done is had a conversation.While some of the objections covered are not new, the manner in which Pickens responds is somewhat new and different. But that should come as no surprise since the author is a true master closer with decades of real world experience. Not someone hiding behind a managers oak desk.
"The Closers" is 10 chapters and 278 pages of powerful information. It includes the 20 greatest closes and 15 buyer objections and forty-five red hot closer responses.
Something that stood out for me occurred in the chapter on how a closer thinks. The author states that if you take out the letter "c" out of closer it spells loser. The "c" stands for confidence, compassion, control and courage. Strong point!
The warning on the front of the book may be a little misleading. I believe that anyone and everyone who wants to be a sales professional must read this book. However, if your goal is to stay at the novice level forever, then this book is not for you.
The closers is a must read for all sales professionals and I highly recopmmend it.
Rating: 5 out of 5
Absolutely Freakin' Awesome Book!!!
Without doubt the greatest sales book ever written for the true sales professional. I mean the belly-to-belly commissioned sales pro who doesn't make a dime unless you close a sale. WARNING! If you are a panty waist, base paid, order-taker "salesman" then you will be a lot more offended by this book than this remark. So for the "order takers" and base-salary types with a high paid wife as your security blanket, stick with the sugar coated "Dr. Feelgood" sales books. However, if you want to truly learn how to sell as a straight commissioned pro you MUST have this book! Also, please don't confuse this book with "The Closers Book 2"; that's a good book and I love Ben Gay but it is the first book I am referring to here.
Rating: 5 out of 5
Buy it or Die
I used to sell this book. I sold my entire enventory of this book years ago when Ben Gay had a shop selling books and vitamins in California. Not only did I sell the book using the closes in the book I also sold my rag eared sample copies for full price. Before I would walk into a busines I would read one of the closes and use that close to sell. It took a while to get into the swing of the sale but the more I used it the better I got. At one car dealership I sold 4 copies at $20 each and the owner later told me that his salesmen thought that I "walked on water". The simple soft sale may work for some of you but the samples in this book are slam dunks. From hard close to harder closes these examples are just what you need to get the "OK" on the bottom line... As an example One will get you the signature or a black eye and nothing in between.. ReRead the title to this review.. It is honest and it works. Similar Products
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Book Index