The "OH Norman" Diary
Author: Uly Meixner, Erich Mock
List Price: $19.95
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ISBN: 0957944802
Publisher: Global Partners & Associates (September, 2001)
Sales Rank: 620,938
Average Customer Rating: 5 out of 5
Customer Reviews
Rating: 5 out of 5
The Oh Norman Diary. Sage Sales Advice
Getting to the next level in sales is often a difficult task, however the sage advice that Norman receives from the various Professional Business People we meet through his Diary entries is simple and straight forward. This book is excellent for helping novice salespeople secure a strong footing through a needs oriented sales approach, as well as reminding and reinforcing strategic selling skills with more senior salespeople. Building strong and lasting sales relationships using the Sales Cycle as outlined in this book is critical to all salespeople in today's difficult selling environment.
A definite read for the Professional Salesperson.
Rating: 5 out of 5
Skillful, entertaining and expertly told sales lessons
Don't let The Oh Norman Diary fool you with its short read, simple language, and story like approach. It decidedly conveys a valuable sales and customer service message, doing so in a format that makes the salient points memorable. It does for the Sales organization what The Goal, by Eli Goldratt, did for manufacturing. This should be a primer for the sales student and practitioner.Kudos to Uly Meixner and Erich Mock for this seminal work in sales training. I look forward to additional works by this innovative duo.
Rating: 5 out of 5
Required reading for the sales representative
The authors, Uly Meixner and Eric Mock, discuss the art of selling in a manner that's clear and easy to understand in The Oh Norman Diary. Drawing on years of experience in sales training at all organization levels, they identify the "keys" to a successful sales program. The importance developing a customer focused and oriented approach to selling is very well illustrated with to-the-point examples that explain the importance of each step in the sales cycle.Many of the sales representatives that I have worked with as a customer during the past twenty-years have used some of the techniques that the authors discuss; all would have benefitted from studying the authors approach.
This "easy read' is a must for anyone involved with a sales program.
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