The E-Myth Physician: Why Most Medical Practices Don't Work and What to Do About It
Author: Michael E. Gerber
List Price: $21.95
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ISBN: 0066214696
Publisher: HarperBusiness (07 January, 2003)
Sales Rank: 4,273
Average Customer Rating: 3.53 out of 5
Customer Reviews
Rating: 5 out of 5
Amazing insights
Anyone who is currently in practice or is considering doing medicine should read this book. Unfortunately one is never taught at medical school the fundamentals of running a medical practice profitably. Doctors erroneously believe that because they are good at medicine or surgery or paediatrics, they will necessarily believe that they are able to run a practice well. This couldn't be further from the truth. Gerber, in an insightful work, manages to expose many of the pitfalls in running a medical practice. I can only say from personal experience that initially, one gets validation from medicine because you are working at the coalface - doing the work of a doctor. Eventually, it dawns on you that you don't in fact have a life - you have effectively bought yourself a job. Every chapter has nuggets that have resulted in a multitude of paradigm shifts in my strategic thinking towards my practice. If you are happy doing the work of a technician and working 80 hour weeks for 50 weeks of the year, don't read this book. If you are seeking something better from practicing medicine, I would suggest reading this book in conjunction with The E-Myth Revisited - Why most small businesses don't work and what to do about it. I would also suggest reading the Robert Kiyosaki books, which will give you another lucid perspective on the pitfalls of being in a profession.
Rating: 3 out of 5
Not the greatest business book I've ever read
After reading this book I was a bit conflicted over what rating to give it. Yes, there is insightful information in the book, but it only takes up two pages. The rest of the text is the typical motivational style found in other business books. It's the "You can succeed" attitude that I find obnoxious. For what it's worth, the premise of "E-Myth" is that doctors should have a set form for the practice -- that the office should run more like McDonald's than the traditional idea that everything revolves around the physician's meeting with the patient. Practices should divide tasks among the staff -- such as letting the techs take care of the initial physical -- while the doctors worry about only matters which actually require an M.D.
Rating: 4 out of 5
Looking at the big picture
My partners and I read the E-Myth Physician after reading the E-Myth Revisited. The concepts and systemization of our company have significantly changed our practices in the last year. After looking at some of the other reviews I noticed a common theme, people either love the book or hate it. Those who were not pleased with the book all have another common theme in that they did not feel it offered any "practical" solutions to their problems. That point of view absolutely supports Gerber's idea of the "technition" working in the business and not working on the business. I would not recommend this book for people looking for quick solutions to daily problems in their practice, but if you want to change your practice and the way you look at your business it is an excellent addition to the E-Myth series. Similar Products
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
The E-Myth Contractor : Why Most Contractors' Businesses Don't Work and What to Do About It
The Business of Medical Practice: Profit Maximizing Skills for Savvy Doctors
The E-Myth Manager : Why Most Managers Aren't Effective and What to Do About It
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