The Franchise: A History of Sports Illustrated Magazine
Author: Michael MacCambridge
List Price: $24.95
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ISBN: 0786862165
Publisher: Hyperion Press (October, 1997)
Sales Rank: 116,982
Average Customer Rating: 2.17 out of 5
Customer Reviews
Rating: 2 out of 5
Why did he leave out all the good stuff?
Sports Illustrated has been around for over 40 years, and this is as interesting as it gets? Surely there must be SOME compelling reason to buy this book. Why does the author have to drag us through pages and pages of uninteresting minutiae? And, sorry, Dan Jenkins is not up there on anybody's list of great writers. If S.I. was as boring as this book, it wouldn't have made its 4th anniversary, much less its 44th.
Rating: 4 out of 5
Great for some, disappointing for others
This is an engrossing book for readers who want to understand the interplay between the writers, editors, and publishers of SI - in other words the people who created (and in some cases are still creating) SI. It is NOT for people seeking out behind-the-scenes tidbits concerning the subjects covered in and on the magazine, including the swimsuit models.
Rating: 1 out of 5
Not a very good history of S.I.
This book fails on every count: as a history of the magazine; as a readable story; as a critical overview. The writing is just not very good, and insights and analysis sorely lacking. Who wants to read dull anecdote piled upon dull anecdote? Not me.
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