The Ecology of Commerce: A Declaration of Sustainability
Author: Paul Hawken
List Price: $16.95
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ISBN: 0887307043
Publisher: HarperBusiness (August, 1994)
Sales Rank: 14,878
Average Customer Rating: 4.6 out of 5
Customer Reviews
Rating: 5 out of 5
Insightful view of how our economy will work in the future
After reading Daniel Quinn's Ishmael and The Story of B, and now The Ecology Of Commerce, I am forever changed. Paul Hawken's book provides excellent examples of how we can move our current economy towards sustainability. I truly believe that his ideas will come to light in the up-coming years. This is a great book.
Rating: 5 out of 5
The Bible for the Millennium & Beyond
I have been using the triple bottom line reporting template to run our business, that is profitability to the company and not compromising our environment, and causing any undesirable impact upon our society. Ultimately, it is to fulfill one thing & one thing only: sustainability. At times, I am disllusioned by the whole thing as other people are skeptical of our motivations & that they wondered why we are paying more to certain services & products providers when we could get them cheaper elsewhere. Well, this book brings it on home that we are doing it for our future generations, and that, we must act now before it is too late to turn the tide. There are facts & figures to justify the claims (even though the author emphasised that he tried to reflect the situations rather than scaring readers into doing something). The author also stressed that we have to bring the environmentalists & the corporations to sit down together to come out with remedies that are going to be satisfactory to both sides. There are so many things that that could be executed long time ago but personal interests simply outweigh the necesssity of change. It all has to do with greed. The reason that corporations are indifferent about the whole thing is due to out-of-sight, out-of-mind idealogy. How sad that is to note that when Asian countries are supposedlyt free from colonialism, in fact, colonialism is still very much intact, but simply in another form. This time, the Asian countries can't see their masters because their masters exists in the form of dollar sign, depleting their resources (also in the form of labour) to produce products at elpo cheaper price in order to compete in the global market. Changes must start from the top & unless that happens, there is so much that the little people could & would achieve. Yes, it is wonderful to note that we do recycling from our own home but that feat is simply too minute to do any drastic change to our environment. The action is pure simple, that is having us imitating nature & a determination to do it for the long hold not out of personal interests but for the intangible faith that there is sunny day ahead for our future generations. Isn't it obvious that this message is not sinking in with any governments. When election day comes, there are promises about tax cuts, about creating jobs, & when has sustainability become a main topic? An ambitious book cajoling all of us to make a difference, and so must we. A must read, & a book that gives myself so much insight & so much reasons to continue fighting.
Rating: 4 out of 5
A Resrorative Economy
The Ecology of Commerce is a fascinating book that changes your view on the way business should be run. Using interesting facts and analogies, he describes the restorative economy, a new way to transform buisness to better suit the environment. Incorporating the ideas of others, he presents a good idea of where we are now and where we have to go, and equally distributes responsabilities to business, politics, and citizens as a whole. The book is well written, although it does tend to ramble and jump around at a few places. Hawkin's propositions are probable, if not extremely possible, and could solve many of the problems we face in the everyday world. Similar Products
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