The Online Rules of Successful Companies: The Fool-Proof Guide to Building Profits
Author: Robin Miller
List Price: $24.95
Our Price: Click to see the latest and low price
ISBN: 0130668427
Publisher: Financial Times Prentice Hall (08 October, 2002)
Sales Rank: 489,690
Average Customer Rating: 5 out of 5
Customer Reviews
Rating: 5 out of 5
Practical Information YOU can use!
Miller is an exceptionally blunt, honest, straight-forward writer. I like that in a writer from whom I am seeking business advice. Fanciful stuff is great in science fiction, but this is the real world, the harsh, unforgiving world of business today. I need to be able to trust the writer to relate facts, not fiction, and to do so in a way I can easily understand and quickly apply to my own business plans. I highly recommend this book, and this writer. You can rely on the information to help you move your business forward.
Rating: 5 out of 5
Sanity Reigns
Any fan of Slashdot knows that the site has never embraced the kind of silliness that led some people to fool investors into believing that the road to riches was in selling cheese graters on-line at cheese-graters.com. Part of this reason is Robin Miller, one of the steadiest hands on the tiller. This guy used to drive a limo and that taught him how to manage a real business. Now, he's written down all of the secrets that has kept Slashdot from following cheese-grater.com into Chapter 11.This is really a practical book that contains none of the new economy mumbo jumbo. Keep your costs low, says Miller, and he suggests a number of ways to use free or very low cost software to accomplish that. If you want to dream of infinite growth, endless revolutions, or shattering paradigms, look somewhere else. It's all about balancing the books and keeping costs in line with revenue.
Similar Products
Marketing Convergence: How the Leading Companies Are Profiting from Integrating Online and Offline Marketing Strategies
Book Index