The On-Purpose Business: Doing More of What You Do Best More Profitably
Author: Kevin W. McCarthy
List Price: $12.00
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ISBN: 1576833216
Publisher: Navpress (April, 2002)
Sales Rank: 53,444
Average Customer Rating: 5 out of 5
Customer Reviews
Rating: 5 out of 5
Finally -- a business book with a heart
Rarely have I been moved by reading a "business" book -- until now. This book touched me -- explaining in logical detail why it is important to align our head, hands, and heart in our business endeavors, as in all areas of our lives. Businesses who follow these guidelines will be successful -- both financially and with an abundance of happy, motivated, enthusiastic employees. Written in story format, this book is a quick read with a marvelous lesson for anyone involved in any kind of business. Individuals can also apply the lessons to their daily lives to increase their personal sense of fulfillment and happiness. I'm sending a copy of this book to the CEO of the company I used to work for! The book's message is wonderful -- and very motivational.
Rating: 5 out of 5
An outstanding book that clarifies many important issues!
So many organizations today are trying to do "more with less" and are trying to be "all things to all Customers." This book provides insight into why you cannot experience long-term success without being On-Purpose. I wish Corporate American, from the top-down, would use this book as a strategic "blue print!" Similar Products
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