Through the Jingle Jungle: The Art and Business of Making Music for Commercials

Author: Steve Karmen
List Price: $22.95
Our Price: Click to see the latest and low price
ISBN: 0823077071
Publisher: Billboard Books (May, 1989)
Sales Rank: 491,941
Average Customer Rating: 4 out of 5

Customer Reviews

Rating: 4 out of 5
Straightforward, to the point about the Jingle business
This book is great! I needed information that would give me the cut and dry points regarding getting into the jingle business. Not only did it discuss business standards but it also discusses business politics, do's and dont's and the financial aspect of the jingle business. However, this book mainly discusses the jingle business from the composer point of view and not as much from the musician or singer point of view. But it is a great book.

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