Value Driven Intellectual Capital: How to Convert Intangible Corporate Assets Into Market Value
Author: Patrick H. Sullivan
List Price: $34.95
Our Price: Click to see the latest and low price
ISBN: 0471351040
Publisher: John Wiley & Sons (03 March, 2000)
Sales Rank: 37,766
Average Customer Rating: 3.7 out of 5
Customer Reviews
Rating: 5 out of 5
Value Driven Intellectual Capital: How to Convert Intangible
In this book, Dr. Sullivan provides valuable insight to not only identify intangible assets, but to levegage them for cash or strategic position. I have found that many theorists whose books pertaining to IP and IC offer little more than vague principles written with an exclusionary tone. This book begins with the basics, then quickly moves through detailed strategies for valuation, portfolio management and commercialization. Of particular interest to me was the chapter on human capital, focusing on employees whose ideas directly generate income for a company. This book is a must-read, and I will recommend it to my professional associates, as well as users of the Ventius on-line community for IP professionals.
Rating: 5 out of 5
Outstanding and thought provoking
I found this book to be extremely valuable in thinking about intangible assets in a new light. The use of charts and diagrams was especially helpful for me to grasp the value extraction concepts. This book will be valuable for anyone trying to realize value from the intellectual capital within their organization.
Rating: 2 out of 5
Non-Quantitiative & of Limited Value
For individuals actually interested in quantitative measurements of intellectual property value, this book is largely a waste of time. The text is full of a lot of business school "value creation" idealism and has little practical value in my opinion. Indeed, for those really interested in valuing intellectual property and intangible assets, see the associated book by Gordon V. Smith and Russell L. Parr. This text has everything you are looking for and this book is unnecessary. Similar Products
Edison in the Boardroom: How Leading Companies Realize Value from Their Intellectual Assets
From Ideas to Assets: Investing Wisely in Intellectual Property
Rembrandts in the Attic: Unlocking the Hidden Value of Patents
The Strategic Management of Intellectual Capital
Book Index