Winning Business : How to Use Financial Analysis and Benchmarks to Outscore Your Competition
Author: RICH GILDERSLEEVE
List Price: $34.95
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ISBN: 0884158985
Publisher: Gulf Professional Publishing (August, 1999)
Sales Rank: 237,451
Average Customer Rating: 5 out of 5
Customer Reviews
Rating: 5 out of 5
Versatile Reference Tool for both Home and Work
Both in my personal and professional dealings with financial analysis, Winning Business has proven to be an extremely valuable resource. From a personal standpoint, the detailed yet clear explanations of the indicators and ratios have elevated my understanding of financial statements. In evaluating potential investments, Winning Business has increased my comfort level in performing fundamental analysis and comparing various companies. From a professional standpoint, my company has utilized several of the performance and benchmarking indicators detailed within this book as measures to track key value drivers. The indicators have given us quantifiable targets to shoot for internally as well as providing a means to see how we measure up to our competition. Winning Business has proven to be an extremely valuable reference tool I keep both on my bookshelf at home and at work. I have a hard time remembering the formulas and significance of many of the ratios; it is helpful to have a source where they are both easy to find and understand.
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