Key accounts - Books
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The Seven Keys to Managing Strategic Accounts
Pitch Doctor: Presenting to Win Multi-Million Dollar Accounts
The Power of Consultative Selling
Successful Large Account Mgmt
Global Account Management : Creating Value
Selling to the Top: David Peoples' Executive Selling Skills
Visionary Selling: How to Get to Top Executives-And How to Sell Them When You're There
Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset
Key Account Management: Learning Form Supplier & Customer Perspectives
Key Customers: How to Manage Them Profitably
Manage Globally, Sell Locally: The Art of Strategic Account Management
Selling to Major Accounts: Tools, Techniques, and Practical Solutions for the Sales Manager
Key Account Selling
Consultative Selling: The Hanan Formula for High-Margin Sales at High Levels
Book Index